Business activities
We believe that knowledge, insight and experience are best transferred through a combination of media and activities. We therefore focus our business on four forms of sharing:
- Sharing through media
- Writing
- Photography
- Other media
- Sharing through education
- Interactive education programs and teaching aids
- Sharing through advice
- Consulting services in the field of international market assessment
- Consulting services in the field of sustainable tourism development
- Consulting services and training in the field cultural awareness
- Sharing through experience
- Writing up-to-date guidebooks, and providing personalized trip planning advice
This mix of focus areas not only allows us to share our knowledge, insight, and experience with a wide variety of audiences, but also, because different audiences require different views, forces us to research and approach the regions we cover from different angles and perspectives.
By sharing through a mixture of media, we focus on painting a complete and vivid picture of the countries we cover. Writing typically focuses on observations, conversations and thought, photography focuses on visual elements, whilst sound brings texture to day-to-day situations and video captures movement.
For our education programs, we focus on translating complex situations and concepts into basic and understandable notions. To be successful in our advisory services, we need to have a deep understanding of socio-economic dynamics in each country, and consider regions in terms of economic development and their potential for development of sustainable tourism.
Lastly, to enable others to follow in our footsteps, we look at locations from a traveler's perspective, and document our day-to-day activities so we can provide accurate and practical travel tips.
We strongly believe that combining these different approaches both broaden and deepen our understanding in each of the separate focus areas – media, education, advice, and experience – and in that way, allows us to deliver superior quality to our audiences.
Organization
Living Footsteps is a knowledge- and research-based organization. All facts derived from research, as well as knowledge, insight and understanding derived from experiences, field research and interviews during our travels, are stored in our knowledge repository. This ensures the availability of detailed, accurate information at all times.
Our business model is based on flexibility and scalability. We work with a minimal permanent staff and a network of experts allowing us scale up or down according to the requirement of each project. In this way, we ensure access to the most relevant expertise at acceptable costs.
Our values
| RESPECT | SENSE OF HUMOR | ADVENTURE |
| CURIOUSITY | INTEGRITY | HONESTY |
| TOLERANCE | KNOWLEDGE | RELIABILITY |